Privacy notice
Last updated 19 October 2026.
This notice explains what happens to the details you give us on zoflo.co.uk, the Zoflo website. It covers the website and the enquiries people send through it. If your counselling service uses Zoflo, the Zoflo service has its own notice, and your service can tell you how it looks after your records.
Who we are
Zoflo is a product of Bongo Web Ltd, registered in England and Wales, company number 07628001. Registered office: Riverside House, East Stoke, Nottinghamshire, NG23 5QH. We are the controller of the details you give us on this website, and we're registered with the Information Commissioner's Office, registration ZB335342.
To ask anything about this notice or your details, email hello@zoflo.co.uk or call 0330 229 7848.
What we collect
- What you type into our forms. On the waiting list form, that's your name, your email, which description fits you, and, if you choose to tell us, your organisation and roughly how many practitioners it has.
- On our contact, demo and switching forms: your name and email, and what the form asks, such as your message, your organisation and role, a phone number if you give one, roughly how many practitioners and clients you have, the system you use now, and when suits you for a call.
- Whether you asked for occasional news from us, and when you confirmed it.
- For a day, a scrambled form of the internet address your form came from, so we can stop anyone sending hundreds of forms. It can't be turned back into the address.
Please don't include details about your clients in any form. We don't need them, and we'll delete them if they arrive.
We use Google Analytics to count visits and see which pages help. Its script is on every page. Until you accept analytics cookies, it sets none and sends Google only signals without a cookie or identifier, for overall estimates; our lawful basis for those is our legitimate interest in knowing, in general, how the website is used. If you accept, it sets cookies and records the pages you read, how you found us, your device and browser, and roughly where you are, but not who you are; our lawful basis for that is your consent, which you can withdraw at any time with Cookie settings at the bottom of every page. Google processes this for us, in the EU and the USA, under its data processing terms and the UK extension of the Data Privacy Framework. We keep the reports for 14 months. The cookies are described on our cookies page.
Why we use your details
- To tell you when Zoflo opens, to reply to your message, to arrange a demo, or to tell you how a move to Zoflo would work. Our lawful basis is our legitimate interest in answering people who've asked to hear from us.
- To send you occasional news about Zoflo, only if you ticked the box and then confirmed by email. Our lawful basis is your consent, and you can withdraw it at any time.
- To keep the website safe from misuse. Our lawful basis is our legitimate interest in keeping the forms working for real people.
Joining the waiting list on its own doesn't sign you up for news. We never sell your details or share them for anyone else's marketing.
Who we share them with
Only the companies that help us run the website, which act on our instructions and keep your details safe:
- Amazon Web Services, which hosts this website and its database in London
- Amazon Web Services' Simple Email Service, which sends our emails from London
Your details are kept in the UK. If a company we use ever needed to handle them outside the UK, we'd make sure the law's safeguards were in place first, and update this notice.
How long we keep them
- Waiting list and enquiry details: 2 years after we were last in touch, then we delete them.
- A request for news that you didn't confirm: 30 days, then we forget it.
- The scrambled internet addresses: one day.
Your rights
You can ask us to:
- tell you what details we hold about you, and give you a copy
- correct anything that's wrong
- delete your details
- take you off the waiting list, or stop sending you news
- stop using your details while a concern is looked at
- give your details to you in a form you can take elsewhere
You can also object to us using your details on the basis of our legitimate interests. To use any of these rights, email hello@zoflo.co.uk or call 0330 229 7848. We'll reply within one month, and it's free.
If you're unhappy
Please tell us first, and we'll do our best to put it right. You can also complain to the Information Commissioner's Office, the UK's data protection regulator, at ico.org.uk or on 0303 123 1113.
Changes to this notice
If we change how we use your details, we'll update this notice and the date at the top.